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James A. “Buff” Parham Appointed to Vice President and Director of Sales for Telefutura Television Group
Miami, FL -- Univision Communications (NYSE: UVN), the leading Spanish-language media company in the United States, announced the appointment of Buff Parham to the position of Vice President and Director of Sales for TeleFutura Television Group. Parham, who has been with Univision since 1997, will be responsible for overseeing revenue development for TeleFutura’s owned and operated stations and establishing relationships with key local and national clientele.
“We are delighted that Buff will be a leading force for our sales efforts for the TeleFutura Station Group,” said Thomas Arnost, Co-President of UTG & TTG. “Buff has proven to be a key member of Univision since he joined the company. He is uniquely qualified to help take the sales effort to the next level as the Telefutura Stations continue to move forward in becoming the #2 rated Spanish-language stations in their respective markets.”
“I look forward to expanding my role at TeleFutura and conveying the value of TeleFutura’s properties. It is an exciting time to build on TeleFutura’s established success,” said Parham.
Most recently, Parham was General Sales Manager of Dallas stations KUVN and KSTR, where he oversaw revenue development including pricing, budgeting, forecasting, personnel recruitment and development. Parham began his career in broadcasting as an Account Executive at CBS-Los Angeles in 1973 and then joined ABC as an Account Executive for TV Spot Sales. From 1980 to 1992, Parham held various sales management positions at WFAA-TV, Dallas-Ft. Worth before joining KDFW and KDFI / Dallas-Ft. Worth as General Sales Manager in 1995.
Parham graduated with honors from Stanford University in 1970 with a major in Political Science and Philosophy. His graduate studies were completed at Stanford’s School of Communications, where he concentrated in Broadcasting & Film. He is also a two-time recipient of AWRT’s Award of Excellence for TV Station Management.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic Households; TeleFutura Network, a new general-interest Spanish-language broadcast television network reaching 77% of U.S. Hispanic Households; Univision Television Group, which owns and operates 23 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 29 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 65 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes the Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications is headquartered in Los Angeles with network operations in Miami and television stations and sales offices in major cities throughout the United States.
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