06-10-2009

Printable Version

“Building on a strong foundation, this redesign will enhance our users’ experiences and deepen their engagement with our products and programming as part of our continued efforts to extend our leadership position,” said Kevin Conroy, president of Univision Interactive Media.  “We are also working to bring our online and mobile platforms closer together by developing a variety of interactive initiatives that will strengthen our position not only with consumers, but also with advertisers, publishers and Web developers.”

This new homepage reinforces Univision.com’s position as the primary source of Spanish-language content for U.S. Hispanics across the Web.  The new features include:

    • Extensive directory on the left navigation bar that makes it easier to browse the website
    • New search experience offers Internet search, site search and a customized video search
    • A carrousel that embraces the openness of the Web by providing direct access to the most popular email and social networking platforms
    • Easy access to Univision.com from all mobile devices
    • Expanded and easy access to TV and Radio from the homepage
    • New advertising capabilities

“Our goal is to empower our audiences to discover, experience and share entertainment, news and information through community-rich online and mobile platforms, anytime, anywhere,” added Conroy.

First launched in 2000, today Univision.com is the #1 Spanish-language portal for U.S. Hispanics1 with more than 39 million monthly visits, over 395 million monthly page views2 and 13 million monthly video streams.3

More than two-thirds of Hispanic adults are online, with Internet penetration growing five times faster with Hispanics than non-Hispanics over the past five years.4

1-2008 – Forrester Research Custom Study. Results are based on a national telephone survey among non- Hispanic and Hispanic Internet users
2-Univision.com Worldwide Traffic Analytics, May 2009; MRC Accredited
3-Univision.com Worldwide Traffic Analytics, May 2009
4-Simmons NCS/NHCS Fall 2008 Full Year, Population A18+; “Online” defined as online computer services, do you use – yes

About Univision Interactive Media, Inc.
Univision Interactive Media, Inc. is the digital division of Univision Communications Inc., the premier Spanish-language media company in the United States. Univision Interactive Media, Inc. includes Univision.com (www.univision.com), the premier Spanish-language Internet destination in the U.S., and Univision Móvil, the industry’s most comprehensive Spanish-language suite of mobile offerings. Univision Communications Inc. also owns and operates Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 64 television stations in major U.S. Hispanic markets and Puerto Rico; and Univision Radio, the leading Spanish-language radio group which owns and/or operates 70 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S. Univision Communications has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.

For more information, please visit www.univision.net.